The programme was designed based on thorough research and systematic studies to enhance the reading skills of Arab children
The Al Futtaim Education Foundation, a key institution within the Al-Futtaim Group, has officially launched the ‘Project Aghsan’ in collaboration with the Centre for Excellence in Arabic and the Jabal Amman Publishers, a publishing house from Jordan.
This unique initiative, the most comprehensive in the Arab world, aspires to elevate Arabic reading standards. By planning to publish 3,000 titles in Arabic by 2026, it focuses on improving the educational journey for children aged 3 to 11, catering to their evolving requirements.
Project Aghsan was inaugurated during a grand ceremony in Dubai hosted by the Al Futtaim Education Foundation and graced by His Excellency Omar Abdullah Al Futtaim, Vice Chairman and CEO of the Al-Futtaim Group and the Chairman of the Board for the Al Futtaim Education Foundation, along with numerous educational leaders and dignitaries.
Designed with a foundation of systematic studies and in-depth research, this ambitious project aims to nurture a love for reading among its target audience by addressing challenges in children’s literature, such as ensuring content that aligns with their reading abilities and the need for a coherent system to categorise Arabic children’s literature.
Project Aghsan will roll out in three age-specific phases:
- The first phase, targeting children aged 3 to 6, was unveiled at the launch event with 500 titles. It focuses on basic phonetic reading that includes four letters.
- The second phase, designed for children aged 6 to 8, aims to enhance reading abilities by integrating sight words with phonetic terms; it’s projected to conclude by 2024.
- The third and final phase delves into intricate linguistic and phonetic patterns for children between 9 and 11 years, with a slated completion by the end of 2026.
Steadfast in its commitment to producing top-tier Arabic content, Project Aghsan offers genuine educational value across the Arab world by crafting a holistic approach to children’s literature that encompasses a broad spectrum of fictional and non-fictional content.
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