Yalla – Abu Dhabi Life Story

Yalla is the know it all guide for families in Abu Dhabi, providing useful information for everyday living in the Capital; from leading schools and nurseries, to kid’s holiday camps, and the best things to do in Abu Dhabi- we’ve got it all covered. Our comprehensive A-Z Directory lets you find up to date details for everything from children’s parties to activity centres, and everything in between, plus our events diary keeps you up to date with the latest family events in Abu Dhabi. On our website, you’ll also find our infamous Yalla Map, which you can download, print, and use to explore the Capital.

As well as being online, Yalla is a printed publication too. The magazine is distributed for free, three times a year, with a circulation increasing to over 80,000 copies per year via schools, nurseries, and major residential areas, as well as through embassies, corporate offices, and relocation agencies.

You can stay up to date with all the latest happenings and exclusive competitions by following us on Facebook and Instagram, or sign up to newsletter to receive a regular Yallagram.

Jane Barraclough, founder of Phoenix Media & Publications, established Yalla in 2015, after moving to Abu Dhabi with her family from Bahrain. As a mother herself and trying to settle her family in to a new country, Jane used her experience to create a directory to ease family life in Abu Dhabi, listing everything from medical companies to sports lessons, family entertainment, and restaurants. With her team, Jane has grown Yalla to be the leading family publication in Abu Dhabi, and made it the go-to resource for information, events, and happenings in the Capital.

You can contact us at yalla@yallauae.ae if you have any news and views that you would like to share with us.

Client Testimonials...

We love that Yalla speaks directly to parents and appreciate that they provide a high-quality product all around. It’s colourful and bright, something that nobody can miss!

Christine Hecht, Marketing Manager, Zayed Sports City

We work with Yalla because we believe in and trust what the team is doing. They have become a trusted friend and always delivers an exceptional product. Yalla is doing a great job of raising our profile and re-enforcing UEMedical brands.

UEMedical

Teddy Bear Nursery partnered with Yalla during its infancy in 2015 and advertised our nursery in the second ever edition. Jane and the team at Yalla have always remained very professional and their personalized approach has always been a key attraction for returning each time.

Teddy Bear Nursery

In a crowded market, Yalla provides a well-designed, content rich directory that reaches and engages our target audiences both in print and online. Jane and her team are knowledgeable and an absolute pleasure to work with, regularly coming up with innovative concepts and approaches. They are always flexible and willing to invest time discussing new ideas.

Vicki Butcher, Head of Admissions & Communications – Cranleigh Abu Dhabi

Yalla Abu Dhabi continues to be a favourite magazine and website for Hallabolou! Yalla is a great resource for families in Abu Dhabi, old and new. They have a wide variety of useful information and suggestions from special annual events or day to day fun venues for your children! And best of all, our Hallabolou families can grab their free copy here in our reception area.

Vanessa Boson, Managing Director at Hallabolou

The British International School Abu Dhabi have enjoyed a relationship with Yalla right from the beginning. We have found Yalla to not only be a great opportunity to reach an audience of engaged parents, but also an informative resource to share with our own families in the school (particularly those that are new to Abu Dhabi!). The magazine is filled with insightful content, and its bright and colourful design makes it a popular read among our community. Thanks to Jane, Alison and the rest of the Yalla staff for their support of the school and being so lovely to work with.

Julia Orreal - The British International School, Abu Dhabi

I had the pleasure of meeting Jane in 2015 and I am delighted to say I did, her refreshing and creative magazine “Yalla" is a god send to us and our clients. When you are looking to find reputable providers and venues for you and your little ones it was before a challenging task. Now this wonderfully designed and informative magazine brings us all together, more recently the website has evolved to encompass so much more. Now there really is a reliable, accurate and informative way of find the services you need both in-print and online. We are delighted to have been involved since the first edition and we will continue to do so for the long term. Remarkable founder, team, magazine and website I could not speak more highly of Yalla.

Maria Inglis – Advantage Sports UAE

As a family-owned local business it is crucial that we find the best way to let the community know we’re here! Our Yalla ads have helped our customer base to grow steadily every year. Customers often tell us that they learned about Bodytree in a Yalla magazine picked up at their local school. As well as reaching our target audience, we really appreciate the chance to provide editorial content in addition to the advertisement, allowing print and online readers to find out even more about Bodytree. Yalla advertising has become a consistent marketing activity for us because it works so well - our investment is money well spent in building and maintaining brand awareness. The entire Yalla team have been a wonderful support to the studio and we truly value this partnership!

Gráinne Britton, Marketing & PR Manager - Bodytree Studio

Working with YALLA has helped us create brand awareness and the ability to reach out to families enabling them to benefit from British healthcare here in the heart of Abu Dhabi. YALLA provided a wide distribution network through the YALLA magazine, as well as, the YALLA website.

Lisbeth Beneski, Director of Marketing & Communications - Beach Rotana Abu Dhabi

Working with YALLA has helped us create brand awareness and the ability to reach out to families enabling them to benefit from British healthcare here in the heart of Abu Dhabi.

YALLA provided a wide distribution network through the YALLA magazine, as well as, the YALLA website.

Julie Kirkham - King’s College

Yalla is a one-stop 'virtual' shop for all. Not only does it serve as a directory but is also packed with information on what's happening in and around the town. There is virtually nothing you cannot find in their magazine as well as on their website. Thank you to the Yalla Team for working so hard to compile all this information; it makes life much easier for people of the community.

The Blooming Buds Team - Blooming Buds Nursery

Dealing with Yalla has always been a professional, pleasant and mutually beneficial experience for us at Music Monkeys. As a far reaching publication that has become indispensable as a guide to families living in Abu Dhabi, Yalla offers businesses like ours targeted marketing and a focused outreach. Advertising in its pages helps us spread awareness on new venues for our classes, or reach out to the community during staff recruitment, or even share updates on our party planning. We have always found the Yalla team to be friendly, supportive and easy to work with, and Music Monkeys is proud to be featured within the pages of a publication we consider both important and informative.

Lisa Irwin - Music Monkeys

Yalla Abu Dhabi

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Yalla – Abu Dhabi Life Story

Client Testimonials...

There is no better place than Yalla – Abu Dhabi Life to advertise your products, services and brands so they get noticed by the right audience.