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Summer #inAbuDhabi campaign returns with shows, promotions, prizes


Thrilling activities to keep you and your family entertained during the warmest months of the year.

Summer is here and so is the blistering heat! 

Helping to cool things down a bit, yet turning up the fun factor, is the Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) who are about to launch the annual Summer #inAbuDhabi season.

The initiative promises fun-packed thrilling activities, including staycays, entertainment, promotions and prizes – yes, you could win something too!

Running until 31 August, it aims to promote Abu Dhabi as the ideal, all-inclusive travel destination by highlighting its world-class accommodation choices to suit all budgets, complemented by unmatched hospitality and a vast range of entertainment and leisure experiences.  


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Already running, Retail Abu Dhabi, titled ‘Summer of Style’, will offer a huge city-wide sale to entice shoppers with discounts of up to 80 per cent in more than 3,000 stores.


Young culture buffs



For young culture fans, the Children’s Museum at Louvre Abu Dhabi is reopening with Emotions! The New Art Adventure exhibition, an array of fun interactive experiences to help children explore their emotions through art using innovative touchless technology.


For foodies



Abu Dhabi Culinary returns under the name ‘Summer of Ice Cream’, featuring engaging workshops, demonstrations and installations, including artworks by world-renowned visual artist Cyril Lancelin. Abu Dhabi is also attempting to break another Guinness World Record by having 1,001 ice cream flavours available at Yas Mall. Meanwhile, famous international brands such as Pan-n-Ice will be making their first appearance in the region.

Summer #inAbuDhabi will also feature a wide range of enticing deals that can be redeemed in hotels, malls and attractions across Abu Dhabi city, Al Ain and the Al Dhafra region.


For more information, visit

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