BRED ABU DHABI: This one-of-a-kind festival will transform Yas Island into a buzzing neo-culture hub


For five days BRED Abu Dhabi will be the UAE’s hottest destination for exclusive streetwear, art, street food, sports showdowns, concerts, gaming and more

Get set to meet some of the biggest names in sport, music, art, food, and culture all under one roof in a one-of-a-kind showcase of the best of today’s neo-culture.

BRED Abu Dhabi, the region’s first-ever neo-culture festival, will transform Yas Island into a hub of contemporary culture, bringing together local and regional artists performing alongside global celebrities.

For five days from 26-30 April, BRED Abu Dhabi will be the UAE’s hottest destination for exclusive streetwear, bespoke art, street food, basketball showdowns, and gaming, accentuated by concerts featuring international music acts.

Celebrating how neo-culture plays a role in shaping the region’s rich identity, BRED Abu Dhabi will feature performances by regional and international hip-hop and R&B artists, a curated retail experience showcasing designs by global streetwear brands, popular street-food concepts from across the region and immersive art displays.

Yas Island will come alive with vibrant murals and various artworks on different mediums. Local and foreign artists will also conduct live creative demonstrations, showcasing diverse techniques of leading artists.

Supported by the Department of Culture and Tourism – Abu Dhabi, the festival will also host various talks and panel discussions, movie screenings, and workshops, along with high-octane competitions such as freestyle futsal and e-gaming.

BRED Abu Dhabi, which is named after the ‘Born and Bred’ idiom and the glory of ‘Black and Red’ sneakers, is the place to be if you’re excited to learn more about all the latest happenings in the city’s urban scene.

Festival passes are offered exclusively on a first-come first-served basis, so book your tickets early to enjoy the complete festival experience.

Apart from high-profile festivals, Abu Dhabi is playing host to various major events this year, including the return of NBA games and a new mixed martial art championship card for UFC 294.



26-30 April


BRED Abu Dhabi, Yas Island


For more information and festival passes, visit bredabudhabi.com

Follow Yalla – Abu Dhabi Life for all the latest news across the capital and beyond

Image source BRED Abu Dhabi Instagram

Read more

Sign up to our Yallagram for a chance to win a shopping voucher worth AED 200 every month

(Terms & conditions apply)